- To be the University of Choice for Healthcare, Allied Health, Business and Management programmes..
To be at the forefront of healthcare, business and management education via state-of-the-art research and teaching andlearning facilities, backed with the latest methods, technologies and an extensive data repository.
To drive a new standard of excellence in academics and research with the singular goal of producing students who are exemplary role models in society with global employability.
To be a learner-centred University that is anchored to instil passion for learning and drive critical thinking through a committed faculty who are the best in their fields.
To be a Malaysian private University, globally recognised for quality healthcare, business and management education.
To be the University of Choice in 2025 – our brand name to be synonymous with the best Universities in Asia.
- Business Objectives | To be the Cambridge of Asia
- Brand Essence | Commitment to Excellence
- Brand Positioning | Educating & Empowering Future Leaders
- Brand Pillars | Student-Centred, Society-Centred, Future Focused
- Shared Values | Professionalism, Integrity, Credibility
- Brand Personality | Visionary, Passionate, Personable
- QUALITY AND ISO 9001:2008 CERTIFICATION
The scope of registration for our Quality Management System are the provision of Medical, Allied Sciences and Business Educational and Training Programmes at Asia Metropolitan University (AMU).
– Premises and Health & Safety
– Management & Staff Resources
– Learning & Teaching; Course Delivery
– Quality Assurance & Enhancement
– Student Welfare
– Marketing & Recruitment