Strategic Focus

Our five strategic focus areas support the achievement of our delivery targets – see Three-year targets and 5E thrust factors – which are measured and re-evaluated on an ongoing basis. These delivery targets are reflected in the strategic focus areas referred to below:

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Thrust 1 – Educational Excellence

An academic process by which students are motivated to learn in ways that make a sustained, substantial, and positive influence on how they think, act, and feel.

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Thrust 2 – Enriching Student Experience

Across all disciplines, in the classroom, ongoing lab sessions and academic conferences, students at AMU search for and develop ideas that make the world a better place.

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Thrust 3 – Excellence in Research

AMU’s research is underpinned by a fundamental commitment to excellence and is recognised worldwide. We are committed towards developing top-notch research attracting the best and brightest minds from around the world.

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Thrust 4 – Organisational Excellence

Designed to permanently transform the organization by cultivating the culture and practices of fairness and equality.

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Thrust 5 – Establish and Create Alternative Revenue

Building multiple revenue sources for our humble university community to embark on, having a specific structure optimized for the promotion of teaching, learning and research.